Curriculum Vitae

Jo Whitfield

LinkedIn: www.linkedin.com/in/joannewhitfield 

Personal statement

I am an adaptable Business Analyst and Project Manager with a love of technology. Throughout my career I have been recognised for my enthusiastic and positive attitude, confidently interacting with technical experts, end users, and stakeholders, as well as asking lots of questions. Within the BA space I have gained experience in facilitating workshops, customer journey mapping, process mapping, gathering and documenting requirements, writing user stories and acceptance criteria, and being assigned to a scrum team within the financial services sector.

I have performed effectively as a Digital Production Manager, managing a team of Producers and supporting both front end and back-end improvements and maintenance changes to websites, games and mobile apps. This included capturing and detailing requirements and UAT. I have used several content management systems (including Sitecore), and experience of Google analytics, AB testing, digital marketing, and search engine optimisation.

I am currently working towards BCS Diploma in Business Analysis.

Key skills include:

Experience

Employment history

January 2022 to present

Websites Business Analyst

StoneX, London

September 2019 to January 2022

Business Analyst

LV= Financial Services, Poole

July 2017 to September 2019

Digital Delivery Manager

LV= Financial Services, Poole

September 2016 to July 2017

Senior Digital Content Executive

LV= Financial Services, Poole

June 2012 to September 2016 

Digital Production Manager

RNLI, Poole

July 2007 to June 2012

Digital Project Manager/Senior Digital Project Manager 

RNLI, Poole

June 1998 to July 2007

IT Trainer 

RNLI, Poole

Education and qualifications

2021 

BCS Certificate in Requirements Engineering 

2016

Prince2 Practitioner  

2015

Google Squared certificate in Digital Marketing 

2014

Agile Practitioner 

2013

IDM certificate in Digital Marketing

2003

Microsoft Office Specialist

1995 to 1997

NVQ Training and Development Lead Body units in

1989

NVQ level 3 - Administration

1995

NVQ level 2 - Administration

1988 to 1989

RSA 1 Word Processing and RSA 1 and 2 Typewriting

1988 to 1989

 O' levels - Maths, English Language, Commerce, Physics, Geography

Hobbies and interests

I have four dogs and enjoy the outdoors.  I take pleasure from the theatre, cooking, listening to music, as well as putting my hand to a variety of crafts. I volunteer working on the local village magazine as Assistant Editor. I love technology, video games, and Pokémon Go. I like gardening and growing things from seed – especially unusual things, like mango, pomegranate, and lemon.

References

Available on request